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Hi, I'm Meg, a strategic design partner. I use design to understand, navigate and shape the unseen drivers of change: policy, strategy, governance and culture.

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Profile picture Meg

visual communications • co-design • prototyping • testing • synthesis • data analysis • visual identity • planning • strategy • user engagement

Experience

Strategy, policy, governance and culture work tends to be client confidential. Here's a sample of projects I've worked on in previous roles and as Open Studio.

What's Strategic Design?

Strategic designers apply the skills and techniques of traditional design (like architecture, in my case) to complex, systemic and often abstract challenges.

A strategic designer:

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works collaboratively and openly with stakeholders

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helps make sense of big-picture problem spaces

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works iteratively, framing and reframing challenges and ideas

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facilitates prototyping, drafting and sketching to maintain momentum

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develops visuals, maps, storyboards to make the intangible tangible

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goes beyond consultation and facilitates participatory design

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is future-orientated, mapping outcomes to close and far horizons

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carries out design research with users to gain deep insight into lived experiences

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synthesises disparate pieces of information to define clear directions

Design

Good strategy deserves good communication. I incorporate visual design into all of my work, and also offer it as a standalone service.

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brand assets

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reports

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visual identity

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reports

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infographics

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templates

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prototypes

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visual identity

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logos

Get in touch

If you have a project, service or experience that needs research, mapping, prototyping or design, get in touch:

meg.openstudio@gmail.com

Copyright © 2024 Megan Etherton t/a Open Studio